I have observed a phenomenon, which is very similar to what some people call “the beer goggles effect”. I decided to call it the Brazil Goggles phenomenon. It goes something like this: You’re out with your friend, let’s call her Jane. Jane is flirting with a guy who also happens to be there with his friend. The guy your friend is flirting with (let’s call him Bob) finally comes over to talk to Jane. Bob’s friend (whom we’ll call Bill) also comes over but he’s only there to support his friend and seems very uninterested.

Then the question comes up: “So, where are you girls from?” Jane: “Here”. Jane’s friend: “Brazil”. Bob and Bill: “Brazil???? Wow, you’re Brazilian? So, you’re from Brazil huh? A Brazilian chick! Wow”. The whole time, you can see little movies of Carnaval and thong bikinis playing in their heads which seem to match the silly smirk on their faces. And that’s how you know they’re suddenly sporting Brazil goggles.

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